Sweetie started as a company when the founder Sophie couldn't find quality treat bags and leads perfect for their pup. She wanted products that would let her "Sweetie" enjoy life fearlessly – so she developed her products having in mind not only the safety and comfort of her doggo but also herself. So, she developed her everyday dog essentials range that looks outstanding and durable, practical and good quality with a zest of design. The dog treat bag was her passport to develop and launch all the other products, leading to complete the range of leads, collars, and quality accessories in total.
"The idea came to us when we realised that we couldn't find the perfect Dog treat bag and lead in the UK market for our overenergetic dog. Everything we bought would last a few months. I needed sturdy and hardworking dog accessories with an excellent design. So we designed our Sweetie Treat bag. We named the brand after our beloved dog Sweetie. We created all our products with a pinch of orange on the logo. This is deliberate, as orange is the colour of animal protection awareness."
This year Sweetie proudly launched a brand-new designer range with luxurious, fun and stylish adjustable harnesses, collars, leads, poo bags and cooling bandanas. Each elegant design is sure to make a statement on your pup! They are beautiful and aesthetic designs that can take one stylish dog from a morning walk to a night on the town and are adaptable for everything in between. The new range keeps the fundamental pillars, which are practical and safe and of high-quality materials, but added more fun and stylishness not only for the pup wearing it but the human too.
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