Four for Four

Boutique luxury developer, One Point Six London, has secured the sale of its three-bedroom lateral apartment at 45 Eaton Square. Achieving £3,678 per square foot, a record for an upper floor flat on the prestigious square, the turn-key home was taken fully furnished by the eventual purchaser. Originally listed with a guide price of £7.95 million, sole agents Knight Frank oversaw the sale.

The sale of their Eaton Square apartment marks the fourth price record achieved by the prime London developer in four years, with previous successes on Observatory Gardens, Pont Street and Cadogan Gardens – all achieving record price per square foot values.

Commenting on the record sale, Yadav Jani, Co-Founder and Managing Director of One Point Six London, said: “I was very excited about this project when we first acquired it in 2017. Due to the building’s Listed status the final construction and fit out took a number of years and as we approached completion and seeing what was happening with the pandemic towards the end of 2020, I became nervous about the eventual launch.”

“When we first started to introduce the home to the market we had six viewings in six months, compared to six viewings every two weeks on other projects.  This was all because the typical international buyer could not fly into the UK due to travel restrictions.  In the end, despite the market condition, I’m glad that we persevered and waited for the right buyer who took it completely as is and at a record price for this level. It is another excellent achievement and testament to our offering.”

Overseeing the sale of 45 Eaton Square, Matthew Armstrong, Partner, Head of Knight Frank Belgravia Sales, commented: “This was a fantastic opportunity for a purchaser to secure what is essentially a brand-new turnkey apartment in an area of London that is recognisable around the world. Despite their being numerous challenges in the market, which is still primed for buyers, to have secured a record price per sq.ft. is a great success and a testament to the work the One Point Six conducted to achieve a top price.”

Acquired unmodernised, One Point Six London completely transformed the 2,030 square foot apartment into a spectacular home, with luxury features including oak chevron parquet flooring, bespoke Verré églomisé gilded mirrors, a ceiling leaf sculpture, silk wallpaper, Carrara marble bathrooms and kitchens. A central home management system controls underfloor heating, air con, and Lutron lighting.

45 Eaton Square has been finished with bespoke furniture including a super-sized wrap-around sofa, curated artworks, Poggenpohl kitchen with bronze anthracite joinery and bespoke chandeliers in principal rooms

The building also comes with a resident porter and exclusive access to the residents-only Eaton Square gardens.

The mansions that surround Eaton Square, one of London’s largest residential gardens, were built in the early 1800s by prominent English architect Thomas Cubitt, who was responsible for developing a number of the city’s historic streets and squares. Eaton Square remains one of London’s most sought-after addresses attracting a wealth of notable residents through the centuries.

The success at 45 Eaton Square marks a strong 2021 for the business, with its Kenyan arm recently awarded the Best Office Interior at the International Property Awards Africa, for its work at a high-end commercial bank in Nairobi.

www.onepointsix.co.uk