The Bigger Picture

Julia Millen spoke to founder of LAMATISSE, Carla Matinez Serrano about how the global real estate company is making waves in the property market.

Carla Matinez Serrano

What makes LAMATISSE Unique?

At LAMATISSE, we combine over 17 years of international and institutional experience with a boutique and deeply personalized approach. We inspire confidence by translating that global, corporate-level expertise into a more flexible and detail-oriented way of working with each client. We consciously and consistently choose quality over quantity, focusing on building meaningful relationships rather than just transactions. We make our clients’ goals our own and treat every property as if it were ours, always upholding the highest standards of professionalism, trust, and discretion. This is why our portfolio is carefully curated, and every recommendation is guided by knowledge, integrity, and long-term value creation.

How has the property landscape evolved over the last 20 years? The luxury real estate market has evolved from being product-oriented (defined by location and design) to becoming entirely experience-driven. Today, exclusivity is about how a property makes you feel—the lifestyle it offers, the services it integrates, and the sense of belonging it creates. Developments now compete not only through architecture, but through a wide range of amenities and resort-style living concepts that combine comfort, wellbeing, and community. This is where branded residences have taken centre stage, merging the sophistication of five-star hospitality with the security and value of real estate investment.

What are your core company values?

Our core values are excellence, trust, discretion and integrity. Excellence is at the heart of everything we do — it defines our standards, our attention to detail and the way we represent every client. We create value through transparency, professionalism and long-term vision, building relationships based on confidence, respect and genuine care.

Who are your client base?

Our clientele is diverse, including private investors, developers, family offices, institutional funds and, also, individuals who simply wish to buy or sell with confidence and professional guidance. Many are international — from Europe, America and the Middle East — seeking either a secure asset, a lifestyle investment or an expansion into new markets. What they all share is a desire for trust, discretion and a partner who truly understands their goals and treats every project with care and expertise.

You work across different continents; how do you tailor your offering in each?

Each market has its own rhythm, and we adapt our approach accordingly, while maintaining our core boutique standard: In Mexico, we have the broadest reach, working across a wide range of asset types. In Spain, we focus on prime properties and on-demand requirements for clients seeking exclusivity, investment opportunities and long-term value. In Dubai, we collaborate with new-generation developments that offer global connectivity and tax efficiency. Across all regions, our clients receive the same boutique-level attention, professionalism and trust that define LAMATISSE.

Why do clients choose LAMATISSE?

Because they feel confident with us. Clients value the way we combine international experience with a personalised, human approach that makes every step clear and seamless. They appreciate our professionalism, discretion and the trust we build through consistent results. They also value the attention and dedication they receive — knowing they’re never just another client, but truly cared for throughout the entire process. That’s what defines our boutique essence.

What are your goals for 2026?

Our goal for 2026 is to continue strengthening LAMATISSE as an international boutique firm connecting prime real estate opportunities between Mexico, Spain and Dubai. We have been honoured with recent distinctions such as Best New Luxury Real Estate Agency in Mexico 2025 by Luxury Lifestyle Awards, and Best Emerging Real Estate Agency Mexico 2025 by Real Estate Insider, which recognise our commitment to excellence in the sector. Moving forward, our focus is on consolidating that reputation globally, while maintaining the personalised attention that defines us.