L'oreal's new venture

L’Oreal’s New Venture


L'Oréal UK and Ireland has today announced that it will be moving from its current office site in Hammersmith to a brand new bespoke building in White City Place, West London, W12.

L’Oréal will occupy six floors of the eleven storey building, which is part of the new creative business district White City Place, developed and owned by Stanhope, Mitsui Fudosan and AIMCo. Other occupiers at White City Place include the fashion designers Ralph & Russo, online luxury fashion retailer Yoox-Net-a-Porter, the BBC and ITV Studios. The workforce of 1,000 employees at L’Oréal’s London-based headquarters are due to move in Autumn 2023 to the new building, which is when the company will reach the end of its current lease. The space will reflect L’Oréal’s culture, focused on collaboration, creativity and agility.

The new building, designed by one of the UK’s largest architecture practices Allies and Morrison, has a total floor space of over 240,000 square feet and includes an outdoor terrace with capacity for up to 250 people. As part of the move, the company will continue to house the L’Oréal Academy, which will train more than 10,000 hairdressers a year. The company hopes this will positively influence the local economy and bring new employment and training opportunities to the hairdressing industry.

Vismay Sharma, Country Manager, L’Oréal UK and Ireland said: “The new building is at the heart of an energetic and creative campus located next to Imperial College and Westfield London, a location which is reflective of our ambition to become the leading BeautyTech company. Relocating our corporate headquarters is a unique opportunity to provide our employees with a workplace for tomorrow and a headquarters that best represents our creative and innovative company alongside our mission of beauty for all."

David Camp, Chief Executive, Stanhope said: “We are delighted that L’Oréal has chosen to make a new building at White City Place as their new UK headquarters. They will be a great addition to the fantastic mix of creative and fashion companies already based at White City Place and will help cement White City’s position as a leading global business district for world class companies.”

Eiichiro Onozawa, Managing Director, Mitsui Fudosan said: “L’Oréal has chosen to make White City Place their new permanent home in London, joining a host of world leading companies located in White City including Novartis and Publicis. The move highlights how White City has quickly become a destination of choice for ambitious, innovative businesses seeking world class facilities, a prime location and renowned transport links.”

The move will allow L’Oréal to further strengthen its commitment to Sharing Beauty With All and will aim for a Building Research Establishment Environmental Assessment Method (BREEAM) excellence certification, the world's longest established method of assessing, rating, and certifying the sustainability of buildings, to ensure it continues to operate in an increasingly sustainable manner in the future.

To ensure a smooth transition to the new office, L’Oréal will set up an internal steering committee with representatives from across the business, to be involved in sharing ideas and design feedback as the project progresses.

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