Former Piano Showroom Given New Life As Luxury London Apartments


A part of Europe’s musical history has come to the market, as the former Bechstein Piano showroom has been transformed into four Art Deco apartments.

Nestled between Claridge’s and Bonhams, Greybrook House on Brook Street, Mayfair is a Grade II listed, six-storey building from acclaimed architects Sir John Burnett and Partners.

Originally built as the Bechstein showroom in 1929 - as the renowned German firm sought to re-establish a visible presence in the British piano market - its lineage has since evolved and it has now become a collection of four apartments, including a duplex penthouse with full-floor roof terrace.

Completely refurbished by as a joint venture between Fenton Whelan and Vanbrugh Prime Property, the design takes inspiration from Claridge’s facade opposite, blending one of history’s most recognisable design periods with more contemporary elements.

The exterior is unchanged from 1929 and set in monumental white Portland stone, with detailed bronze doors, while the inside has been given a stunning overhaul. The crowing glory of the development is the 6,563 sq ft duplex penthouse, which is replete with roof terrace, five bedrooms, a separate staff suite and two floors of living space.

The home features oak wood floors with natural oil finishes, a contemporary feature fireplace separating the reception and dining areas, and a Taj Mahal Marble island in the glamourous kitchen.

Bespoke features, such as the fitted mirror cabinets and detailed Art Deco designed marble work, carry on throughout the property.

In addition to the penthouse, there is a further three residences within the Greybrook House, each following the same design with Calacatta Viola feature marble in all powder rooms as well as Caleidolegno timber, ebonized walnut, beaded bronze glass and antique mirror feature bespoke drinks credenza.

“It is exciting for us when we get a development that combines two outstanding qualities, an unquestionable history and unprecedented interior design,” says Peter Wetherell, Chief Executive of the exclusive selling agent Wetherell. “Fenton Whelan has stayed true to the integrity of this landmark Art Deco building and what they’ve achieved is something quite remarkable.

“There is a feeling of utter luxury and glamour that impress upon you when you walk in and this is only further enhanced by the proximity to Claridge’s and all of the shops, restaurants and culture of Mayfair.”

Each residence has a 24hr concierge, valet parking and access to Claridge's and The Connaught spas, respectively.

Prices start at £12.5 million and the penthouse is on the market for £25 million. For sales enquiries call +44 (0)20 7493 6935 or email info@wetherell.com.

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