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Yoo Building Apartment London For Sale

For Sale: Philippe Starck Manhattan Loft-Style Apartment In London

17.06.25

An elegant 1,332square foot two bedroom Manhattan loft-style apartment in the iconic Philippe Starck-designed Yoo Building at 17 Hall Road in London’s St John’s Wood, originally the 1930s Art Deco London Telephone Exchange, provides triple-height ceilings and double height windows to the spectacular open plan living area, with mezzanine bedrooms above, plus secure parking: for sale via selling agent Beauchamp Estates.

Located in the London Telephone Exchange building, built in 1937, the loft-style apartment is located over the first and second floors of the Yoo Building, which offers lift service and 24-hour uniformed porterage.

With two bedroom suites, each on their own mezzanine levels, two bathrooms and a spectacular open-plan living area with triple-height ceilings and double-height windows, the air conditioned and underfloor heated home is the epitome of Manhattan-style loft living. Features include lofty light-filled volumes, floor-to-ceiling angled windows, contemporary design aesthetic and swathes of book-matched Calacatta marble.

Yoo Building Apartment London For Sale

The first project undertaken by the now iconic global lifestyle brand Yoo, founded in 1999 by property entrepreneur John Hitchcox and architect Philippe Starck, saw the 1937 building restored and converted into a bijou scheme of 38 loft-inspired homes, known as the Yoo Building, just moments from the eateries and boutiques of St John’s Wood High Street and Clifton Road.

Accessed via a lift to the first floor from the Yoo Building’s gleaming portered reception hall, the apartment’s front door opens onto the extraordinary open-plan reception/dining area, with soaring triple-height coffered ceilings and three sets of original double-height angled windows, allowing the light to flood in.

With pale engineered timber flooring underfoot, this remarkable space is also open to the bespoke design Boffi by Foster kitchen, with industrially styled stainless steel cabinetry and a marble island/breakfast bar. With air conditioning, subtle LED lighting and a Sonos audio-visual system with built in speakers, these zoned living areas make both wonderful family rooms and entertaining spaces.

Yoo Building Apartment London For Sale

A separate, spacious utility room and store room keep the look uncluttered, with the white plasterwork to walls and ceilings pristine. A discreet, separate guest W.C has also been incorporated in the layout.

Two separate mezzanine floors house the bedroom suites, each accessed via their own staircase, with both suites benefitting from recently refurbished bathrooms clad in Italian Calacatta marble and ample built-in storage.

Rosy Khalastchy, Head of Beauchamp Estates (St John’s Wood), says: “Owning a kitchenware item designed by Philippe Starck is one thing, but this soaring, light-filled loft-style apartment in the Yoo Building offers the opportunity to buy an entire Starck designed home. Recently refurbished, and retaining wonderful Art Deco and early Modernist detailing, its Manhattan style interior spaces are as contemporary and creative as ever.”

Abode Affiliates

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  • https://www.cullenhomes.co.uk
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