Chic Chelsea Creek


Award-winning interior and hospitality design studio Goddard Littlefair, who are globally renowned for designing unique and luxurious residential and hospitality spaces (including projects such as Southbank Tower, Southbank Place, The Mayfair Townhouse and Mandarin Oriental Vienna), has completed the design of a striking three-bedroom apartment within a landmark 31-storey building ‘The Imperial’ at Chelsea Creek, London. Taking inspiration from the dynamic, avant-garde fashion history of the area and the personalities associated with the area, many of them creatives who pushed boundaries in their respective fields, the design of the apartment embodies that same spirit of adventure while harnessing the nonchalant glamour of Chelsea. Art forms a significant part of the interior scheme, with nostalgic cultural (or pop-culture) references throughout. The one-off apartment also has two balconies and benefits from its own bespoke layout. 


Jo Littlefair, Co-founder and Director of Goddard Littlefair comments: “We have designed a home for a lover of travel, design, collecting wonderful things from around the world and culture, someone who will (when we can) be enjoying the entertainment, shopping and restaurant facilities nearby. As such, the apartments’ role in this lifestyle is to be a supportive refuge and a flexible space to work and relax in. The resulting design is sophisticated and contemporary with references to travel, the written word and experience in the creative industries throughout. The colour scheme is calm and neutral with deep golden, amber and rust tones with strong accents in blues and dark oak furniture pieces. Added to this are highlights of brushed brass metallics and figured marbles used in the striking lighting features and decorative accessories throughout.” 


Measuring circa 1,533 square foot, the apartment includes a spacious hallway, open plan living space, two generous terraces and three double bedrooms, one of which is dressed as a study in line with current demand. 


The entrance hall is welcoming and bright with light herringbone flooring and an elegant burnt orange velvet bench seat, wall hung side table and black stained mirror with a high gloss lacquer shelf. The statement block sculptures are by Littlefair London. 


The generous ceiling heights provide the opportunity to display significant pieces of art. Two sculptural panels frame the fully upholstered bench and full-length mirror. These panels feel extremely contemporary yet have a hint of mid-century style about them, which juxtaposed against a framed, wildly over-scaled poem ‘Moments of Vision’ by Thomas Hardy reminding us of the UK’s rich cultural history. Further artworks show reams of torn books framed in an unexpected way, again inviting the viewer to take a closer look. 


An open plan living and dining room provides a spacious and elegant entertainment space, leading out onto a generous terrace. A fabulous feature of the living space is the bespoke joinery wall, which has been created with rich leather panels, black marble with gold veins and brass insets anchoring the living area to one side of the space. A bespoke angled sofa in a cream quilted velvet fabric from 

Designers Guild is set around a bespoke set of honed silk georgette marble coffee tables, establishing comfortable zoning of the area, and creating separation from the dining and kitchen area. 

A Flexform Guscio armchair with dark timber base, brown leather and cream boucle fabric provides a focal point and comfortable spot to sit. There is a framed silk Burberry scarf, featuring the iconic TB logo designed by Ricardo Tisci and Peter Saville. Elsewhere in the room is a print from Felix Gonzales-Torres and Christopher Wool which again arrests the viewers’ curiosity. 


In the dining area, there is a smoked glass chandelier with polished gold accents from Bella Figura, over a dark stained matt timber dining table with inset brushed silver liquid metal channel and bronze liquid metal base, surrounded by six leather wrapped dining chairs. 


Behind the dining table is a series of images of St Gallen in Switzerland, Trinity College in Dublin and Stockholm public library in burnished bronze frames. The living space leads out through floor to ceiling glass doors onto a good-sized terrace. 


The master bedroom is a calming space, with soft grey walls and linen wrapped upholstered panels behind the bed which itself has been kept low and elegant, wrapped in stone coloured leather and complimented by a fluted leather headboard running the full width of the space. Dramatic brushed brass pendants hang on either side of the bed, keeping the black marble topped nightstands clear, while their perfect symmetry creates a harmonious feature themselves. A simple, circular mirror was all that was needed over the centre of the headboard, reflecting the outside and adding to a sense of space and calm. An original set of nine limited edition 1975 Andy Warhol postcards depicting the illustrious Mick Jagger decorate a wall, immediately resonating the art and music scene which was the drumming heartbeat of Chelsea in the sixties. 


The guest bedroom takes on a darker more masculine feel with dark brown wallpaper with hand-painted metallic gold squares by Studio Graphite, a tan leather bed headboard and bespoke bedside tables in matt ebony stained oak with brushed brass detailing. The hanging pendants are bespoke brass and frosted glass pendants made in Chesterfield. There is a striking curtain fabric in monochrome chalet by Kelly Wearstler for GP&J Baker, and wool cashmere Byredo Alphabeta blanket continuing this theme. Chelsea’s swinging sixties nostalgia is hinted at again through the black and white photography by Cecil Beaton for Vogue magazine. 


The third bedroom has been dressed as a study with a hint of 1950’s film noir with dark tones and filmed burnt oranges, tans, leathers and brass. An entire wall provides ample display storage in Rosewood-stained timber with built-in LED lighting, tan upholstered back panels and shelving panels. The other walls have a dark blue leather panelled embossed wallcovering. There is a bespoke desk wrapped in a vibrant orange leather and chair upholstered in black leather. The artwork pays tribute to the Thames at the turning point of Chelsea/Fulham by Studio Graphite. 


Jo adds: “Working from home has become second nature and seeing this trend set to continue beyond the restrictions of the current climate, we dressed one room as a dedicated study offering a flexible solution for a couple to co-exist with a double-sided leather wrapped desk served by a chair and pull up stool while there is ample room for a comfortable sofa and plentiful storage again provided by a bespoke fitted joinery unit. Rich amber coloured leather wrapped onto shelves and panels provides a warm ambience to the room while the wall colour itself is bravely dark, expressing that creative and slightly daring ambition for the apartment.” 


On the dark walls of the study hangs an ivory plaster piece of art in a deep dark oak frame, it depicts the Thames as it flows through Chelsea with lines to demonstrate old area boundaries. 


Residents of The Imperial also have access to state-of-the-art amenities including a cinema room, wellness centre, modern gym, spa, indoor heated pool, treatment room, rain shower and Scandinavian-style sauna and steam room, all of which are more important than ever for the holistic wellbeing of residents of Westwood House. Other amenities available to residents on the doorstep include a farmer’s market and artisan coffee shop Harris+Hoole creating a truly London ‘village’ feel. 


Chelsea Creek is well-placed for London’s cultural attractions including the world-famous Saatchi Gallery and ChelseaPhysic Garden, which dates to 1673. Adjacent to Chelsea Creek is the Design Centre Chelsea Harbour, the premier destination for design excellence which is home to 120 showrooms and over 600 of the world’s most prestigious luxury brand

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